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Welcome to Data, Actually.

Data is everywhere, but understanding what actually happens to it inside organisations is another story.

Data, Actually makes the world of data easier to understand, from data careers and AI to data governance, data quality and real-world data management.

We go beyond jargon and textbook definitions to explore what working with data is really like, why organisations struggle with their data, how AI is changing the industry and what good data management looks like in practice.

Expect practical videos on data careers, Data Owners, Data Stewards, data governance, data quality, AI governance, DAMA, data management and the challenges businesses face when their data doesn't work.

Whether you're starting a career in data, already working in the industry, studying data management or simply want to understand data better, you're in the right place.
Making sense of data. Actually.

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